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Welcome!
OOH Plan is a plant-specific, market-level media planning tool designed for out of home professionals.
OOH Plan:
- Provides average R&F and impressions for plans with any of the 63 TAB audited media types
- Allows users to combine OOH media types, over multiple geographic markets
- Calculates inventory impressions on a market level average, specific to plant and division
- Includes transit media types (Bus, Rail, Ferry)
Here is the link to the tool
Link to Help Guide
Helpful transit links here
For any questions, please contact Larry Hennessy at lhennessy@tabonline.com.
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