Using TAB's New Reach & Frequency Module
An Introduction to TAB Out of Home Ratings
Digital Research Program
Transit
Data Standards
Ratings 2.0
Asking the Right Questions
Using Demographics
Nancy Fletcher. President & CEO, Outdoor Advertising Association of America
Laura Desmond. Global Chief Executive Officer, Starcom MediaVest Group
Avi Steiner. Exec. Director & Senior High Yield Analyst, Media, JP Morgan Chase
Roberto Orci. Chief Executive Officer, Acento Advertising
Moira Davis. VP. Marketing, ESPN
Chinissa S. White. Director Communication Platforms, Walmart
Patti Foley. Director, Marketing Communications & Svcs., Jack in the Box
Joseph C. Philport. President & CEO, TAB
Andrea MacDonald. President & CEO, MacDonald Media
OAAA/TAB Webinar VIII Focusing on Local Market Needs
OAAA/TAB Webinar VII From General Planning to Buying
OAAA/TAB Webinar VI General Planning with EYES ON
OAAA/TAB Webinar Unleashing the Power of EYES ON Reach and Frequency
Exploration Webinar 05.27.2009
Research Webinar 03.26.2009
EYES ON Webinar 02.12.2009
